With the holidays coming up, people all over the globe will be setting up gift wish lists and house projects to complete over their holiday breaks. Social media, especially Pinterest, can be a really powerful tool to connect with your customers and keep them engaged in your product, especially ahead of the holidays. Pinterest allows users to hunt and gather products and ideas, adding items and descriptions (with a handy link) to organized and themed boards. It’s all right there – clicking, pinning and buying. The average pin gets repinned eleven times! The average order value through Pinterest is $50, that’s higher than any other social media site including Amazon and Google.

There are over 70 million Pinterest users with 2.5 billion page views a month. That’s a lot of time and activity spent on Pinterest. Pinterest provides a great opportunity to drive traffic back to your website, it also enhances brand recognition and customer service. We know how important these social media outlets are to you and your customers. That’s why we’ve made sharing, pinning and following even easier in your digital publication. All within the Pinterest feed, a customer can follow you and share your pins on the major social media platforms. Take a look at our friends Moosejaw and how their Pinterest feed works! Contact one of our handy sales reps today to receive more information on new ways to show off your products and catalog!

Happy Pinning!

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Written by Julia Pinski