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PRODUCTS
    RETAIL CATALOGS
    B TO B CATALOGS
    FLYERS
    ONLINE DIRECTORIES
    NEWSPAPERS
    MAGAZINES
    TRAVEL GUIDES
ABOUT
    ABOUT US
    GET THE ANSWERS
    SALES + MARKETING
CONTACT
The Dirxion Digital Publishing Blog -
  • HOME
  • PRODUCTS
    • RETAIL CATALOGS
    • B TO B CATALOGS
    • FLYERS
    • ONLINE DIRECTORIES
    • NEWSPAPERS
    • MAGAZINES
    • TRAVEL GUIDES
  • ABOUT
    • ABOUT US
    • GET THE ANSWERS
    • SALES + MARKETING
  • CONTACT

Why Adding Internal Publications to Your Bookshelf Makes Sense

B2B, Benefits, Bookshelf, Catalogs, Company, Digital Publishing, Distribution, General, Marketing Tips, Online Publishing, Retail Catalogs, Solutions

An online publication is essential to keep your customers and clients in the know! When you have several publications our robust bookshelf is necessary for organization. This central location serves as a hotspot for users to filter, share and search through several publications at one time. While the bookshelf is amazing for external use it can be utilized internally to maintain a central location for things such as marketing collateral, newsletters, magazines and much more. If there’s a need to keep external and internal literature separate we have a multi-bookshelf solution. In fact, HD Supply has ten different bookshelfs!

A bookshelf with easy navigation and quick reference points eliminates stress and helps to reduce everyday problems for your team. A bookshelf of literature, provides users with a wide range of collateral including catalogs, sell sheets, newsletters, magazines and brochures in one convenient location. If users know it’s available it will be the one resource they go to, habitually. That equates to more people looking and engaging at the collateral.

Don’t have your team digging around the network for pieces of literature they can’t find. Give them quick access to all the literature they need in one central location with features to hone in on their specific needs. Let us help you get organized! Contact us to find out more and schedule a free demo.

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Shine a Light on Your Digital Catalog Experience

Catalogs, Digital Publishing, General, Lifestyle, Resources, Retail Catalogs, Solutions

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When you are doing a home improvement project or starting a new business, it’s always important to have the correct light, right? Whether you are redoing your basement, a new studio or kitchen, lighting is always one of the top updates on the list. But did you know about
smart lighting? Statistics tell us that by 2020, 37 million households will be illuminated with LED light bulbs or lighting strips. That’s a big number and what we would imagine, an even bigger landscape in which to choose the best lights for your project.

Instead of having catalog after catalog strewn across your house or office, why not keep all of your lighting ideas and needs in one place? A digital catalog by Dirxion! Our digital solution allows for you to search seamlessly thru the catalog, bookmark ideas and even gives you the ability to email pictures of the products you like best. Take a look at Schoolhouse Electric’s latest endeavor with us! And we have many other customers who digitize their print catalogs with helpful links and easy navigation, all while still delivering beautiful catalog spreads. Good for you and good for the environment.

This is all done at the touch of your fingertips. So much power wrapped into a clean, crisp interface that can be viewed on any device, anywhere.
Schoolhouse

Looking forward to the year ahead with Dirxion.

B2B, Catalogs, Digital Publishing, Directories, Dirxion News, Features, General, Guides, Industry News, Local Search, Magazines, Mobile, Newspapers, Resources, Retail Catalogs, travel guide

ABright2016_3

We can’t really call this a year in review, because the projects we do for our customers have an ongoing, long-term value, and to classify them as in the past, doesn’t do the work justice. That said, we created some great new functionality and added elements to our products that met both specific customer needs and served users as a whole.  We get really excited when talking about them, but listing all those items here in one place might be a bit overwhelming. Maybe, it’s better to classify how we helped and continue to serve a few customer types.

Let’s start with our retailers that produce a high quality print catalog. Our retailers saw increased page views and product clicks by bringing more elements of their existing e-commerce sites directly into the digital catalog. We make a point to be as tightly integrated with our customers sites as possible.

Our B-to-B catalog customers have placed a large emphasis on usage across all user groups. Special tools have been taken advantage of by sales teams to give them a selling advantage when using the catalog. New ways to feature their videos and foreign language catalogs were also introduced.

Dirxion is always on the lookout for new trends on how to engage users, so we enhanced the e-Edition newspaper archive experience and rolled out unique ways for our local search platform customers to generate great local content. Publishers taking advantage of these tools and integrating their digital directories have seen their visitors spending more time on the site and an overall increase in traffic.

If you didn’t get started with Dirxion in 2015, this year presents a great opportunity to take advantage of what we’ve done in the past and the exciting new projects we are working on for this year.

Bookmark your Favorite Educational Gifts

B2B, Benefits, Catalogs, Digital Publishing, Directories, Features, General, Guides, Magazines, Mobile, Newspapers, Resources, Retail Catalogs, travel guide

Hanukkah has begun and we are just a few weeks away from the big Christmas Day! Don’t run around this year trying to find last minute gifts. The last day for ordering online is quickly approaching. If you have already purchased some unique or top toys, show your kids the education section in our Out-of-this-World Gift Guide for Kids! They can bookmark their favorites and even add notes. When they aren’t looking you quickly access their chosen ideas. You have control over which section they can choose from and they drop you hints with bookmarks. It’s a win-win!

blog_education

The Out-of-this-World Gift Guide for Kids by Dirxion!

Announcments, B2B, Catalogs, Company, Digital Publishing, Directories, Dirxion News, Features, General, Guides, iPad, Magazines, Mobile, Retail Catalogs, Solutions, Spotlight

giftguide_blog

We hope that you all had a wonderful Thanksgiving weekend! In honor of the start of December, we are releasing our latest Gift Guide for your viewing pleasure! We took a different approach this year, by making a Children’s Gift Guide! Our Out-of-this-World Gift Guide for Kids is the perfect place to find presents for the kiddos in your life. It’s a collection of the most popular, unique and cheerful toys.

Our gift guide allows users to filter their search based on age and is broken down into three different sections: Educational Gifts, Unique Gifts and Magnificent Gifts (or the most popular gifts of the season). By using our bookmark feature, you can easily make your gift list and check it twice! Do you need help with ideas? Have the kids flip thru the guide (on any device!) to see if there is anything that peaks their interest and then they can bookmark those items as well! We have some product videos listed too, so that you can see what some gifts entail. You can even email their favorite items to yourself, just crop out the image you are looking for and send! Are the little ones wondering what is happening in the North Pole? Check it out by clicking on the Santa Hat to bring up Santa’s Village!

Once all of these new gifts are unwrapped, you might need to find a new home for your gently used toys. We have you covered, on the last page of our guide you will find several local options to rehome your past treasures.

The holidays wouldn’t be complete without a Gift Guide from your friends at Dirxion. This year’s guide was carefully crafted in our Compass interface by our Marketing and Production teams, showcasing some new features and design. We hope you enjoy the guide as much as we enjoyed building it! Feel free to share with family and friends who need some gift-spiration! 😉 

Until next year!
Happy Holidays from Dirxion

P.S. Like what you see? Give our sales team a call at 888.391.0202 or email us at sales@dirxion.com!

Customizable Digital Publishing Software, You’re All In One

Benefits, Catalogs, Company, Digital Publishing, Directories, Dirxion News, Features, General, Guides, Industry News, iPad, Magazines, Mobile, Resources, Solutions

From helping you pronounce Dirxion (it’s direction by the way smiley ) to providing performance feedback, we do it all.

Not all digital publishing houses are created equal. Do-It-Yourself software will always have it’s place, but can limit the possibilities and customization that current tech allows. From the very beginning in 1996 we set out to make an innovative custom product with our strong development and production teams. You may not see our developers front and center, but they are hard at work staying ahead of the industry and creating new features!

developers

In our line of business, applications with options are better suited to meet customer needs. The customizable elements of our platform and premier service provides a competitive advantage for our customers. Customers as diverse as Baker Furniture and Super Bowl champs New England Patriots have requested and received custom interface design elements to match their style.

Lawson Fleet Solutions recently implemented a slick catalog solution to ensure users can easily navigate to their desired products. The guide starts off with ‘hot dots’ that direct you to the primary product page, which then leads you to a page of related products. From there you are able to explore Lawson’s products with their e-commerce site viewable within a lightbox keeping the user in the catalog. Lawson required diligenceand precision for the creation of this digital catalog so that it is a great solution when users need to find exactly what they want quickly!

We want to hear your ideas and vision for your digital publication. Call our friendly sales team at 888.391.0202 or email at sales@dirxion.com and they can help get you started.

2012 Not So Essential Gift Guide (Volume Two)

Announcments, Catalogs, Directories, Dirxion News, General, iPad, Magazines, Mobile, Newspapers, Resources

Happy Holidays from Dirxion!

Here’s to all of our clients, employees, friends and family that make this company
who we are. It is with many thanks and warm holiday wishes that we offer this
fun holiday read to you. So get out your naughty and nice list and pick out some
awesome gifts. Your friends and family will thank you for it. Maybe.

Read Now

Dirxion has the Not So Essential Gift Guide for 2011!

Announcments, Dirxion News, General, Spotlight

Are you still trying to figure out what to get your loved ones for the holidays? Well, look no further than the Dirxion 2011 Not So Essential Gift Guide.

Have you always wanted to give creative gifts, but just never had a chance to do your research? Or maybe you always forget about your pets during the holidays? We have just the gift giving ticket for you this year! Flip through our four-page flyer and get great gift ideas! Your friends and family will thank you for the awesome presents. Or they will just re-gift them next year. Either way, we hope you have a great holiday season!

Feel free to pass on to your friends…we know there are some last minute holiday shoppers out there!

Cool, Animated “More Info” Icons

Features, General

In the publishing business, there is nothing more valuable than page real estate. Every page is deliberately designed to maximize space. But too much clutter and you can lose the reader. Too little, you lose your message. Plus, printing does not come cheap so the amount of pages you work into your publication is a game of strategy. And once those files are sent to the printer, you’re locked in for better or worse until the next edition.

But what if there is more information to share? What if you want to include more product images than space allows or perhaps a 3D view, which is impossible in print? What if there is a change to the product or its pricing? What if an advertiser wants to highlight something about their business that’s not in the original ad? What if an advertiser’s address or phone number changes with several months before the next print edition comes out? What if an advertiser has purchased an enhanced business profile page in the middle of the year and would like to direct consumers to that page without having to wait for the next publication? These questions, among others, were the driving forces behind the creation of “More Info” icons.

If you have a need to display more information, there’s a simple way to do it without creating page clutter or work on your behalf. Let us help! See two uses of animated “More Info” icons below.

Dirxion Launches The “Upload & Go 3000”

General, Solutions

Due to recent high demand from directory, catalog, and magazine publishers who are rapidly moving from print to digital, the engineering team at Dirxion saw an immediate need for a unique piece of equipment that would facilitate current and future customers digital publishing needs in the comfort of their own offices.

We’re extremely excited and proud to introduce the highly anticipated “Upload & Go 3000”.

Using state-of-the art-technology that rivals the internals of an Atari 2600, the Upload & Go 3000 will convert your printed publication to digital format in the blink of an eye!*

You can have your publication live and digital in two easy steps!

1. Simply insert your publication into the super-charged Upload & Go 3000

2. Press the “Upload & Go” button on the side of the machine

This extremely high-tech piece of hardware will transform the digital publishing industry as we know it.

Pricing starts at $2,999

Several upgrade options available

1. Extra large slot for publications that have 1000+ pages – $999

2. “Publication Ready Lights (PRL)” (as featured) – $799

3. Upgrade 3.5″ floppy drive to 50x Beverage Holder Drive (for hot and cold drinks) – $499

Available in three different colors (light, medium, and dark beige).

Call us today to reserve your Upload & Go 3000. Supplies are limited and they’re going fast!

*By “blink of an eye”, we mean 6-8 weeks

The Upload & Go 3000 is available for directory, catalog, magazine, and other custom publications.

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St Louis Office

1859 BOWLES AVENUE
SUITE 100
FENTON, MISSOURI 63026
888-391-0202

Categories

Recent Posts

Our choices influence the future

March 1, 2017

THE 2016 KIDS GIFT GUIDE!

December 20, 2016